Guy LUX

Maurice Guy, better known as Guy Lux (21 June 1919 in Paris - 13 June 2003 in Neuilly-sur-Seine) was a French game show host and producer perhaps best known for his 1961 creation of the game show Intervilles (the basis for the British program It's A Knockout). He also repopularized the word "Schmilblick".

source: wikipedia.org